problem
In the current job climate, the job search is overwhelming and flooded with misleading postings, front companies, and an aggressive social media takeover of job sites.
background
Gen-Z craves ease, and fast engagement
78% use networking sites, but find them boring, frustrating, and outdated
80% demand easy, mobile-friendly, job application processes
Gen-Z is struggling with job searches due to overwhelming and oversaturated job platforms.
Gen-Z has social media and other short term content apps to accompany their need for instant gratification. This translates over to another aspect of their lives when it comes to quick short-form content dating.
The dating app.
Did you know that 50% of mobile phone users prefer to navigate using a single thumb. (Hoober 2011).
So what if we had a dating app that was for jobs?
drumroll please
introducing BEAKR
A job search dating app that gamifies the hiring process/ looking for entry level jobs, making it more engaging and easy for those just entering the workforce.
Users swipe on job listings
Employers see candidates who fit, and match.
Tone: Sarcasm/ Slight Nudging
Gen-z’s humor + coping lies within taking things not so seriously
Meet & Greet
PORTFOLIO PANTHER
takes a keen look on your portfolio and website, giving feedback on anything from UI/UX, to content.
Logo + Main Mascot
Tou-can-do because you can too.
Tou-can-do’s side eye is practically screaming for our audience to get it together… but more than willing to help
RESUME RACCOON
helps finetune your resumes to ensure they align with what you’re looking fo
SWIPING SLOTH
helps you slow down to focus on what’s right – narrowing your job preferences and showing what you’re most eligible for.
THE APP
To best align with the quick form content style, BEAKER will initially operate as an app format for job hunters.
setup
The mobile app version of the product begins here at the login screen.
Users can create or sign in to their accounts.
After the creation of their account, the user will be greeted by our mascot image who is excited to get started on the job hunt.
Profile
The profile hub is the profile perfector. Users will be able to upload different resumes which will be custom tailored in each job match to be analyzed and sent the best parts per resume for each match.
Users can add extra documents, portfolios and skills as well.
The Resume Raccoon and Portfolio Panther are A.I. powered tools that analyze and give feedback on these materials.
This is where you upload the resumes for your profile. Users can use the Resume Raccoon to improve their materials. Resume Raccoon will ask which document to analyze and then give feedback on how it can be improved.
Resume raccoon
The extras page is for adding any supplemental materials that users may want on their profile.
extras
Portfolio panther
The portfolio page is where users can opt. to use the Portfolio Panther, an A.I. tool that can analyze their site and content to optimize for job applications.
skills
The skills page is where users can add skills to their profile to become more noticeable and tailored towards certain positions.
profile prompts
Another part of the user profile customization is the profile prompts. The profile prompts are a large variety of prompts that are inspired from interview questions that give users the chance to get some personalized written content on their profile.
The prompts ask things like what makes you a great candidate, why are you unique, etc.
These prompts were inspired by Hinge and the usage of written profile prompts.
now that the profile is completed, you’re ready to get swiping!
swiping sloth
Now you can set up the filters for the job swiping.
Swiping Sloth helps users narrow down your wants and needs for job searches.
Location, compensation, titles, and other filters to help you weed out what you don't want to do.
job cards
Now you can begin the swipe. The initial listing will have only tidbits of information that are crucial to Gen-Z users.
Swipe up on the listing to read the full description, swipe right to send your profile to be considered, and swipe left to skip the listing.
job Matches
So what happens after you match on a job?
You can see your matches on the matches page which you can see when you matched, what the posting was, and sort based on location, level of the job, and if the position is still open.
What happens once you've sent out your application?
business accounts
Job posters log into their accounts on the web to view.
login
From here they can go to their job postings page. They can view, delete, add and edit their job postings.
Postings page
When they view a job posting they can edit, tweak, and view the matches for the listing.
job posting
This is the matches page. From here the business accounts can browse the profiles of the suitable candidates.
matches page
job match
The job poster can open the application and view the profile from the Resume Raccoon summary and even contact the match from there.
app push notifications
social media
beakr provides a silver lining to those GEN-z fresh grads who need to find their career’s initiating event. Companies in search of junior level employees who are coming in with low experience levels know that their matches will be eager to get started.
beakr’s tone and passive aggressive attitude appeals to gen-z who need a little extra nudge to get out of their parents basement and get to work.
so download beakr, and start matching on your next career.
#justactualjobs
This project was created in partnership with one other spectacular student.